Adobe

Agentic Sites: Building Hyper Personalized Websites — Carlos Sanchez, Adobe

Aug 29, 2026 · 20:43

Carlos Sanchez, principal scientist at Adobe, argues that agentic sites can deliver hyper-personalized web pages in real time by treating the whole site as a corpus and generating only specific blocks. He demonstrates a coffee-machine site that builds a personalized camping page in 1.64 seconds using Google's Gemma 4 on Cerebras at 2,300 tokens per second. Model choice must be evaluated per site for accuracy and speed, he says, showing 1.1 seconds against 4.6 for the runner-up, and this doesn't need a frontier model because work is choosing and arranging blocks. Marketers define personas in natural language, browsing signals feed an 'audience of one' loop for pre-generated recommendations, and a tool builds an agentic site for any URL in less than an hour.

Open Questions for AI Engineering: Simon Willison

Nov 25, 2023 · 24:33

Simon Willison recaps the AI industry's past year—from ChatGPT's breakthrough to open-source local models—and poses key open questions for AI engineering. He argues that ChatGPT's chat interface, while popular, is a poor fit for advanced use, urging better UIs like his command-line tool LLM. He celebrates Meta's Llama release as a 'stable diffusion moment' for language models and highlights the rise of small, locally-run models such as Replit's 3B model, asking how small models can remain useful. On security, he warns that prompt injection remains unsolved after 13 months, limiting what can safely be built. He champions ChatGPT's Code Interpreter (which he dubs 'Coding Intern') as the most exciting tool, able to write and compile C code on a phone, and argues that LLMs flatten the learning curve, making programming accessible to more people. He concludes by urging the community to build tools that enable anyone to automate tedious tasks.